Innovation meets impact
Innovation meets impact
Innovation meets impact



Sasha Jiménez Hernández
Sasha Jiménez Hernández
Sasha Jiménez Hernández
Driving business impact through strategic ideation, creativity, Growth Marketing & AI-powered innovation
Driving business impact through strategic ideation, creativity, Growth Marketing & AI-powered innovation
Driving business impact through strategic ideation, creativity, Growth Marketing & AI-powered innovation
“I transform insights into action, taking ideas from concept to tangible solutions that deliver measurable impact across global markets”
“I transform insights into action, taking ideas from concept to tangible solutions that deliver measurable impact”
“I transform insights into action, taking ideas from concept to tangible solutions that deliver measurable impact across global markets”
I’ve always been driven by curiosity, creativity, and the challenge of turning ideas into something real. For me, innovation isn’t just about new concepts — it’s about connecting insights with strategy and shaping them into actions that spark growth and create measurable business impact.
With a hybrid profile that blends business strategy, creativity, and data-driven insights, I move comfortably between conceptualization and execution. From uncovering audience needs to designing frameworks and visual narratives, I help ideas evolve into tangible strategies. By combining human creativity with AI-powered tools, I ensure innovation is not just inspirational, but practical and scalable.
I’ve always been driven by curiosity, creativity, and the challenge of turning ideas into something real. For me, innovation isn’t just about new concepts — it’s about connecting insights with strategy and shaping them into actions that spark growth and create measurable business impact.
With a hybrid profile that blends business strategy, creativity, and data-driven insights, I move comfortably between conceptualization and execution. From uncovering audience needs to designing frameworks and visual narratives, I help ideas evolve into tangible strategies. By combining human creativity with AI-powered tools, I ensure innovation is not just inspirational, but practical and scalable.
Hey, I'm Sasha
Hey, I'm Sasha
Hey, I'm Sasha




Impact Delivery
Impact
Delivery
Impact Delivery




Insight-led
Insight-led
Insight-led
AI-powered Creativity
AI-powered
Creativity
AI-powered Creativity
Insight-led


I lead a global innovation team, turning ideas into solutions that work — whether it’s a communication concept, a product idea, or a process improvement. Using user-centric thinking, agile, and Lean methodologies, I test, validate, and shape solutions before they hit the market — reducing risk and maximizing impact.
My work connects experimentation with execution. I design and optimize campaign assets, run A/B tests, and translate data into actionable insights that refine both strategy and creative. With AI-powered workflows, I streamline ideation, testing, and optimization, keeping innovation agile, measurable, and user-focused.
I lead a global innovation team, turning ideas into solutions that work — whether it’s a communication concept, a product idea, or a process improvement. Using user-centric thinking, agile, and Lean methodologies, I test, validate, and shape solutions before they hit the market — reducing risk and maximizing impact.
My work connects experimentation with execution. I design and optimize campaign assets, run A/B tests, and translate data into actionable insights that refine both strategy and creative. With AI-powered workflows, I streamline ideation, testing, and optimization, keeping innovation agile, measurable, and user-focused.
I lead a global innovation team, turning ideas into solutions that work — whether it’s a communication concept, a product idea, or a process improvement. Using user-centric thinking, agile, and Lean methodologies, I test, validate, and shape solutions before they hit the market — reducing risk and maximizing impact.
My work connects experimentation with execution. I design and optimize campaign assets, run A/B tests, and translate data into actionable insights that refine both strategy and creative. With AI-powered workflows, I streamline ideation, testing, and optimization, keeping innovation agile, measurable, and user-focused.
What I do
What I do
What I do




sasha.jh12@gmail.com
sasha.jh12@gmail.com
sasha@sashajimenezhernandez.com
© 2025 Sasha Jiménez Hernández. All rights reserved.
sasha@sashajimenezhernandez.com
projects
projects
projects
50+
50+
200+
200+
35+
35+
cities
cities
cities
global brands
global
brands
global brands
I connect with creatives and innovators to exchange ideas and expand networks. Let’s connect!
I connect with creatives and innovators to exchange ideas and expand networks. Let’s connect!
I connect with creatives and innovators to exchange ideas and expand networks. Let’s connect!


